Networks, Crowds, and Markets: Reasoning About a Highly Connected World (Draft Version)

Networks, Crowds, and Markets: Reasoning About a Highly Connected World (Draft Version)

This introductory undergraduate textbook takes an interdisciplinary look at economics, sociology, computing and information science, and applied mathematics to understand networks and behavior.

Publication date: 01 Jul 2010

ISBN-10: n/a

ISBN-13: 9780511771576

Paperback: 833 pages

Views: 2,299

Type: Textbook

Publisher: Cambridge University Press

License: n/a

Post time: 05 Dec 2016 04:00:00

Networks, Crowds, and Markets: Reasoning About a Highly Connected World (Draft Version)

Networks, Crowds, and Markets: Reasoning About a Highly Connected World (Draft Version) This introductory undergraduate textbook takes an interdisciplinary look at economics, sociology, computing and information science, and applied mathematics to understand networks and behavior.
Tag(s): Game Theory Graph Theory Network Science
Publication date: 01 Jul 2010
ISBN-10: n/a
ISBN-13: 9780511771576
Paperback: 833 pages
Views: 2,299
Document Type: Textbook
Publisher: Cambridge University Press
License: n/a
Post time: 05 Dec 2016 04:00:00
From the Book Description:
Easley and Kleinberg wrote:Over the past decade there has been a growing public fascination with the complex connectedness of modern society. This connectedness is found in many incarnations: in the rapid growth of the Internet, in the ease with which global communication takes place, and in the ability of news and information as well as epidemics and financial crises to spread with surprising speed and intensity. These are phenomena that involve networks, incentives, and the aggregate behavior of groups of people; they are based on the links that connect us and the ways in which our decisions can have subtle consequences for others. This introductory undergraduate textbook takes an interdisciplinary look at economics, sociology, computing and information science, and applied mathematics to understand networks and behavior. It describes the emerging field of study that is growing at the interface of these areas, addressing fundamental questions about how the social, economic, and technological worlds are connected.

- Addresses topics of current public interest (social networks, the Web, the complex behavior of markets, epidemics, phenomena surrounding popularity and 'social contagion')
- Has been class-tested as a textbook in a large, interdisciplinary course taken by beginning undergraduates from many different disciplines at Cornell University
- Combines perspectives from economics, sociology, computing and information science, and applied mathematics

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About The Author(s)


David Easley is the Henry Scarborough Professor of Social Science and is a Professor of Information Science at Cornell University. His research is in the fields of economics, finance and networks. 

David Easley

David Easley is the Henry Scarborough Professor of Social Science and is a Professor of Information Science at Cornell University. His research is in the fields of economics, finance and networks. 


Jon Kleinberg is Tisch University Professor in the Department of Computer Science and Department of Information Science at Cornell University. His research focuses on issues at the interface of networks and information, with an emphasis on the social and information networks that underpin the Web and other on-line media.

Jon Kleinberg

Jon Kleinberg is Tisch University Professor in the Department of Computer Science and Department of Information Science at Cornell University. His research focuses on issues at the interface of networks and information, with an emphasis on the social and information networks that underpin the Web and other on-line media.


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